Best Gmail CRM Integrations That Work Inside Your Inbox

Last Updated:Friday, August 1, 2025

TL;DR

- You don’t need to leave your inbox to manage leads, deals, or follow-ups.
- The best Gmail CRMs embed right into your workflow, automating the busywork.
- We tested 15 tools and picked 9 that balance usability, features, and price.

If Gmail is your second home, your CRM should feel like a helpful roommate, not a clunky add-on.

CRMs built for Gmail let you track leads, schedule follow-ups, and manage deals without switching tabs a hundred times a day.

We tested 15 tools to find the ones that actually make your inbox more powerful. These nine finalists work seamlessly inside Gmail, so you can stay focused and organized with less effort.

 

The Best Gmail CRMs in 2025

  • Streak for managing pipelines entirely inside Gmail
  • Copper for Google Workspace users scaling a sales org
  • NetHunt CRM for building automated follow-up workflows in Gmail
  • Zoho CRM for full-featured sales ops with Gmail sync
  • HubSpot CRM for small sales teams looking for a free Gmail CRM
  • Folk CRM for keeping tabs on Gmail + social leads
  • Salesflare for B2B sales with zero manual logging
  • Pipedrive for visual pipelines
  • Capsule for scalable contact management

 

Features to look for in Gmail CRM apps

How we evaluate and test Gmail CRM apps

We signed up, synced Gmail accounts, and ran real-life workflows. Here’s what we looked for:

  • Gmail integration depth: Does it work inside Gmail or just sync email activity in the background?
  • Ease of use: Can you get up and running in minutes—or do you need a manual?
  • Pipeline and contact management: Is it easy to track where deals stand and follow up?
  • Automation and productivity: Does it save you time with email templates, sequences, or rules?
  • Pricing and scalability: Can solo users start free? Are the paid plans worth it as your team grows?

We tried these CRMs the way you would: managing daily email, following up with leads, and tracking deal progress, all from your inbox.

 

Best CRM for Gmail: Comparison Chart

Product

Best for

Pricing starts at

Free version

URL

Streak 

Gmail-based pipelines

$15/user/month

Yes

Visit site

Copper

Google Workspace teams

$25/user/month

No

Visit site

NetHunt CRM

Automated follow-ups

$24/user/month

No

Visit site

Zoho CRM

Full-featured sales ops

$14/user/month

Yes

Visit site

HubSpot CRM

Free Gmail CRM

$45/month

Yes

Visit site

Folk CRM

Gmail + social leads

$20/user/month

No

Visit site

Salesflare

B2B sales

$29/user/month

No

Visit site

Pipedrive

Visual pipelines

$14/user/month

No

Visit site

Capsule

Contact management

$18/user/month

Yes

Visit site

 

Best Gmail CRM for managing pipelines inside Gmail

Streak

Gmail compose window open with Streak CRM integration displaying personal snippets menu for quick email responses
Gmail with the Streak CRM integration active, showing the personal snippets menu where users can insert saved email responses.

Pros

  • Fully embedded inside Gmail
  • Easy to set up and customize
  • Great for solo users and small teams

Cons

  • Limited automation features
  • Works on desktop browsers only, not Gmail mobile app

Streak isn’t just integrated with Gmail—it lives in Gmail. The moment I installed it, my inbox turned into a lightweight CRM. No toggling between tabs, no clunky syncs. Just pipelines, contact info, and deal tracking, all sitting inside the Gmail interface I already use every day.

The setup was a breeze. I could start customizing pipelines, adding stages, and tagging emails in under 10 minutes, without ever reading a help doc. The learning curve is basically flat.

I especially liked how I could attach emails to a deal record, see where leads are in the pipeline, and use pre-written snippets for fast follow-ups. Streak doesn’t overwhelm you with features. Instead, it gently adds CRM capabilities right where you’re already working.

That said, if you want heavy-duty automation or a CRM that also handles reporting, marketing, or customer service, you’ll likely outgrow Streak fast. But for solo users, founders, or small sales teams who spend their days in Gmail, it’s a frictionless place to start.

Pricing

Free for 1 user with basic email features. Paid plans start at $49/user/month, billed annually.

Helpful next steps

Visit site
Go to Streak’s official website

 

Best Gmail CRM for Google Workspace sales teams

Copper

Gmail compose window using Copper CRM integration with email templates dropdown menu open
Copper Gmail CRM integration with the email templates dropdown menu expanded, allowing users to insert predefined templates into messages.

Pros

  • Native Gmail and Google Calendar integration
  • Automatically logs emails, meetings, and contact details
  • Intuitive interface that feels like Google apps

Cons 

  • No free plan
  • Customization is limited compared to bigger CRMs

Copper was built specifically for Google Workspace users. Once I installed the Chrome extension, emails turned into CRM records, calendar events got auto-logged, and I could see everything about a lead without ever leaving Gmail.

I appreciated how hands-off it felt. No need to BCC a special address or manually link contacts. If a lead emailed me, Copper created a record. If I set up a meeting in Google Calendar, it appeared in their timeline. Everything just… synced.

The pipeline view is clean and easy to navigate. I could move deals between stages, assign tasks, and set reminders in just a few clicks. The UI borrows Google’s clean design language, so nothing felt overwhelming.

Automation is solid but not flashy. You’ll find email templates, task workflows, and some basic lead routing, but there’s no if-this-then-that builders or AI scoring.

The biggest drawback is price. There’s no free plan, and teams with more advanced needs might hit customization walls. But if your sales team runs on Google Workspace, Copper keeps everything in one flow and that’s a huge productivity boost.

Pricing 

No free plan. Paid plans start at $9/user/month, billed annually.

Helpful next steps

Visit site
Go to Copper’s official website

 

Best Gmail CRM for automated follow-ups

NetHunt CRM

NetHunt CRM dashboard inside Gmail showing navigation menu with deals, contacts, leads, and trial progress
NetHunt CRM dashboard displayed in Gmail, with a left-hand navigation menu listing deals, contacts, leads, and other features, along with a trial progress panel in the main view.

Pros

  • Fully lives inside Gmail
  • Powerful workflow automation tools
  • Customizable pipelines and fields

Cons

  • No free plan
  • Slight learning curve for advanced features

NetHunt feels like someone took Gmail, cracked it open, and built a real CRM into the bones. Once installed, it turns your inbox into a full sales workspace—pipelines, contact records, and automation all tucked neatly into the sidebar and top nav.

I liked how natural it felt to work inside Gmail without losing CRM context. I could create leads from emails, move deals between stages, and launch automations based on replies, all without leaving the thread. You get merge fields, email templates, and drip campaigns, too, which made follow-ups feel less like chores.

The workflow builder stood out. It’s not just “if X, then Y”—it’s multi-step, multi-condition logic that lets you get pretty sophisticated. But, that means it comes with a learning curve. I managed to set up one that automatically tagged new leads, created tasks, and scheduled a follow-up email three days later. Once it ran, it felt like magic.

NetHunt is ideal for teams who need more automation than basic CRMs provide but still want to live in Gmail. It’s not as beginner-friendly as Streak or as sleek as Copper, but if you’re willing to tinker a bit, it pays off in saved time and fewer dropped leads.

Pricing 

No free plan. Paid plans start at $24/user/month, billed annually.

Helpful next steps

  • Try NetHunt CRM for free

Visit site
Go to Nethunt’s official website

 

Best Gmail CRM for full-featured sales ops

Zoho CRM

Zoho CRM Gmail plugin with add-lead panel open, displaying fields for name, email, company, phone, and job title
Zoho CRM’s Gmail integration with the add-lead panel open on the right-hand side, showing data fields for name, email, company, phone, and job title.

Pros 

  • Affordable entry-level pricing
  • Gmail plugin with email tracking and scheduling
  • Extensive sales, marketing, and workflow automation

Cons

  • Gmail integration feels bolted on
  • Takes time to configure

Zoho CRM doesn’t live inside Gmail the way Streak or NetHunt do, but it does a great job syncing with it, especially once you install the Chrome extension. I could track email opens, schedule follow-ups, and view CRM data from the Gmail sidebar, which kept my sales activity from falling into a black hole.

Where Zoho really shines is the breadth of features. I was able to build out full sales pipelines, add scoring rules, and automate follow-ups and task assignments. There’s even lead routing and blueprint-style process automation for teams that want structure. It’s a proper sales engine.

It did take a little setup to get everything running smoothly. The UI has gotten cleaner over the years, but it’s still not as immediate as something like Copper. 

The Gmail integration is helpful, but you’ll have to spend most of your serious CRM work inside Zoho. Still, if you want a full-featured CRM that talks to Gmail instead of living in it, Zoho delivers a lot of value for the price.

Pricing 

Free for up to 3 users with limited features. Paid plans start at $14/user/month, billed annually.

Helpful next steps

Visit site
Go to Zoho CRM’s official website

 

Best free Gmail CRM

HubSpot CRM

"HubSpot Gmail integration showing activity feed in Gmail with email opens, link clicks, and page visits logged for contacts
HubSpot Gmail integration with activity feed panel open on the right-hand side, displaying real-time notifications of email opens, link clicks, and website visits from tracked contacts.

Pros 

  • Generous free plan with pipelines, email tools, and basic automation
  • Gmail sidebar extension for templates and tracking
  • Scales into full sales and marketing suite

Cons

  • Gmail integration is limited to sidebar tools
  • Can feel bloated if you only need basic CRM functions

HubSpot CRM also doesn’t live inside Gmail, but it brings some solid tools into your inbox. With the Chrome extension, I could pull up contact records, use email templates, and track opens without switching apps. It’s not deeply embedded, but it’s handy.

Where it really delivers is everything outside Gmail. The free plan gives you deal pipelines, activity logging, contact management, and even basic sales automation. I could assign tasks, track progress, and automate follow-ups without spending a cent. The interface is clean, the mobile app works well, and onboarding took maybe 20 minutes.

I appreciated how little setup was needed to feel organized. You can start simple—just tracking who you’re talking to and when to follow up—and grow into more advanced features like sequences and sales playbooks later.

That said, the CRM is part of HubSpot’s larger ecosystem, so if you’re just looking for a Gmail-native sales tool, it might feel like overkill. But for growing teams who want a no-cost starting point with lots of runway, HubSpot offers a polished, flexible option.

Pricing 

Free forever plan for 2 users, with limited features. Paid plans start at $15/user/month, billed annually

Helpful next steps

Visit site
Go to HubSpot CRM’s official website

 

Best CRM for keeping tabs on Gmail + social leads

Folk CRM

Folk CRM email template editor showing dynamic fields for name, company, and deal details
Folk CRM’s email template editor, with dynamic fields like name, job title, and next steps displayed for creating personalized messages.

Pros

  • Chrome extension works across Gmail, LinkedIn, and more
  • Sleek, minimalist interface
  • Great for managing personal and professional networks

Cons

  • Not built for traditional sales pipelines
  • Lacks advanced reporting and automation

Folk isn’t your classic pipeline CRM and that’s exactly why it works so well for people managing high-touch relationships. Instead of leads and stages, you get contacts, tags, and timelines. And when I connected it to Gmail and LinkedIn, it became a simple, powerful way to track who I’d spoken to and when.

The Chrome extension was surprisingly versatile. I could save contacts straight from Gmail or LinkedIn, group them by tag or project, and even send batch emails without blasting everyone the same message. It gently nudged me to reconnect with people I hadn’t emailed in a while, without ever feeling pushy.

I appreciated how lightweight everything felt. There were no dropdown-heavy dashboards or “setup wizards.” I just started adding people, organizing them, and writing better follow-ups.

That said, it’s not the best fit for hard-charging B2B sales teams. There’s no Kanban board, no complex automations. 

But if you’re a founder, investor, recruiter, or solo seller juggling lots of warm intros, Folk helps keep your Gmail and social contacts from slipping through the cracks.

Pricing 

No free plan. Paid plans start at $20/user/month, billed annually.

Helpful next steps

  • Try Folk CRM for free

Visit site
Go to Folk's official website

 

Best Gmail CRM for B2B Sales

Salesflare

Salesflare Gmail integration showing imported contacts and email compose window with templates and tracking options, all inside Salesflare
Salesflare Gmail integration with imported contacts and email compose window open in Salesflare, featuring template selection and email tracking tools.

Pros

  • Automatically logs Gmail activity and contact info
  • Smart reminders and pipeline tracking
  • Built for B2B sales teams

Cons

  • Gmail extension is helpful but not deeply embedded
  • No forever-free plan

Salesflare is the CRM for folks who don’t want to log anything. Once I connected my Gmail, it quietly went to work—pulling in emails, collecting contact details, and updating timelines automatically.

The Gmail integration is more about syncing data than living inside the inbox. You can track opens and manage contacts via the Chrome extension, but most of the heavy lifting happens in Salesflare’s dashboard. And honestly? That’s okay, because it still saves you from switching tabs constantly.

I appreciated the smart nudges and reminders. If a lead went cold, Salesflare would gently surface the conversation again. If I forgot to follow up, it remembered. 

The pipeline view is clear and sales-focused, and everything’s searchable, even attachments buried in old threads.

Salesflare feels like a thoughtful co-pilot for B2B sales reps. It’s just really good at keeping tabs on relationships, so you can focus on closing deals.

Pricing 

No free plan. Paid plans start at $29/user/month, billed annually.

Helpful next steps

Visit site
Go to Salesflare's official website

 

Best Gmail CRM for visual pipelines

Pipedrive

Pipedrive CRM email compose window with customizable template fields and lead linking
Pipedrive interface email compose window using a pre-set template with personalization fields and an option to link the email to an existing deal or lead.

Pros

  • Intuitive drag-and-drop pipeline
  • Gmail sidebar with email tracking and templates
  • Smart reminders and activity scheduling

Cons

  • Gmail integration requires Chrome extension
  • No forever-free plan

Pipedrive is built around pipelines. And not just any pipelines—colorful, drag-and-drop boards that make it easy to see what’s moving and what’s stuck. The Gmail integration comes via a Chrome extension, which gave me access to email tracking, scheduling, and templates right inside my inbox.

What stood out to me was how structured everything felt. The CRM nudged me to set next steps, follow up, and actually do something with each deal. If you tend to let conversations fizzle out, Pipedrive’s timeline view and activity prompts keep you on track.

The email tools are simple but effective—templates, open tracking, and scheduling all helped speed up my outreach. You can even automate sequences with a few clicks, though it’s more “guided sales assistant” than full-blown workflow builder.

It’s not the cheapest option, especially since there’s no free tier. But if you want a Gmail-friendly CRM that helps you visually manage deals without clutter, Pipedrive nails that balance.

Pricing

No free plan. Paid plans start at $14/user/month.

Helpful next steps

Visit site
Go to Pipedrive’s official website

 

Best Gmail CRM for scalable contact management

Capsule

Capsule CRM integration panel visible in Gmail inbox showing contact details for an email conversation
Gmail inbox open with Capsule CRM integration panel on the right side displaying contact details for the selected email conversation.

Pros

  • Lightweight, intuitive interface
  • Gmail add-on for quick access to contact records
  • Great for tracking relationships without complexity

Cons

  • Gmail integration is sidebar-only
  • Limited workflow automation

Capsule is what I’d reach for if I wanted a no-fuss CRM that doesn’t try to be everything. After connecting it to Gmail, I could view contact histories, add notes, and track email threads from a clean sidebar. It’s not a deep Gmail embed, but it gives you just enough context to stay sharp.

Where Capsule shines is in simplicity. I appreciated how easy it was to set up custom pipelines, tag contacts, and set follow-up reminders. The learning curve was basically zero. It’s less about pushing you into rigid sales stages and more about helping you stay organized without feeling boxed in.

Capsule won’t wow power users hunting for multistep automations or complex email logic. But if you’re a consultant, small team, or solo founder who just needs clarity over chaos, this is a safe, friendly place to start (and stick with).

Pricing

Free plan available for up to 250 contacts and 50MB storage. Paid plans start at $18/user/month.

Helpful next steps

Visit site
Go to Capsule CRM’s official website

 

Final Thoughts: You’ve Got (Smarter) Mail

Whether you want a simple Gmail sidebar or a full-blown sales engine that syncs with your inbox, there’s a Gmail CRM out there that fits.

Think about what slows you down today: is it manual follow-ups, scattered contacts, or no-shows on sales calls? The right Gmail CRM solves that first.

We hope this helped narrow your search and made it easier to manage your relationships without drowning in tabs.

Looking for more CRM help?

 

FAQs about Gmail CRM

What is a Gmail CRM?

A Gmail CRM is a customer relationship management tool that either integrates with or runs directly inside Gmail. It helps you track leads, manage follow-ups, and organize contacts without jumping between tools.

Can I manage deals without leaving Gmail?

Yes, Gmail CRM like Streak and NetHunt live entirely in your inbox. Others, like Zoho or HubSpot, sync with Gmail but work in a separate dashboard.

Will Gmail CRMs track email opens and replies?

Most do. Many offer email tracking, templates, and open/click notifications. Some also trigger follow-ups automatically based on recipient behavior.

Is there a free CRM that works with Gmail?

Yes. HubSpot and Zoho both offer solid free plans with Gmail integration. Streak also has a free tier, but it has only email management tools.

Do I need a Chrome extension?

For most Gmail CRMs, yes. Extensions allow the CRM to sit alongside your inbox and capture data in real time. 

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