Jump to navigation
Operational CRM focuses on streamlining customer interactions with sales, marketing, and service automation. The idea is to generate leads, then convert them into customers and contacts.
There are three main components of analytical CRM software: data warehousing, data mining, and online analytical processing (OLAP) tools.
As you well know, keeping customers satisfied is all about communication. Collaborative CRM tools offer an improved customer experience with streamlined communication across all channels.