Really Simple Systems: CRM Made Easy

Thursday, April 16, 2020
Michael Zunenshine

Really Simple Systems: The name says it all when considering CRM.

Born in 2004, Really Simple Systems focuses on small and medium-sized enterprises, giving them exactly the tools they need and use at affordable costs, with a super-fast implementation process and very simple functionality.


The first priority of Really Simple Systems is to make sure everyone, no matter in what department or location, gets equal onboarding support for its system.

New users to the platform are greeted with welcome videos, web tutorials, registration to webinars, plus access to a robust customer support hub. Anybody can receive further help from a live chat feature. There’s even a hot button question mark, which when clicked, expands to a detailed help screen.

Really Simple Systems goes on tour

Once everyone is comfortable that the system is up and running, that’s when Really Simple Systems lays out its tool kit, with each and every feature serving the purpose of keeping your team as closely connected as possible.


After setting up two-way sync with your regular email platform, all your contacts get automatically imported into the CRM. This way, your team will have all the necessary contact info and communication history.


Each task you create, be it a reminder to send an email or call, set up a meeting, or create a proposal, gets added to a shared activity timeline, where others can view and chime in with notes or coordinate their tasks alongside yours.


Since not everyone on the team performs the same tasks or requires the same info, Really Simple Systems makes it easy to set permission levels that delegate access on a need-to-know basis. The permissions feature helps to make sure everyone stays on point with their own responsibilities and ensures nobody gets bombarded with unnecessary notifications.


Really Simple Systems helps align marketing efforts on emails and websites to automatically create new CRM contacts based on users engaging with campaigns.  

Automatic drip outreach is triggered to keep those new leads interested. Sales staff can receive auto-notifications based on factors that pinpoint which leads might be ready for the next stage. There are even automated features to collect user consent when working in regions with data privacy laws (like the EU’s GDPR).


Great team cohesion is not an end in itself; the ultimate name of the game is selling. As each lead becomes an opportunity, the Really Simple Systems Sales tool lets you create clear visual roadmaps to help keep your team’s eye on that conversion.

Pipelines show you the value of each potential deal, and constantly updates the probability of a deal being won. From there, data gets transformed into future forecasting.

Case management

Really Simple Systems helps gather cases from either incoming emails or web forms and plugs them into a tracker which lets you monitor from ticket opening to full resolution. All activity that goes on in a support case gets synced back to the contact’s CRM profile. Between both of these features, no data gets lost but rather becomes instantly available for all team members for future reference.

There are also service level agreement (SLA) tools, which add levels of prioritization to each case or customer, as well as other factors like setting target response times. You can also segment cases by the type of case, which allows for quick comparisons when a rep wants to reference similar cases to resolve an issue.

A remote distinction

Beyond offering an affordable and uncomplicated CRM, Really Simple Systems is a great option for companies with many offices spread out across different locations or for fully remote workforces. 

For reasons of necessity or not, remote work is becoming more and more the norm. It allows companies to hire from wider talent pools, to have a more diverse staff, and offers an improved work-to-life balance for employees, helping to increase productivity. 

The one fly-in-the-ointment of a distributed workforce is making sure everyone is on the same page, has access to the same info and intel at the same time, and lets everyone communicate with each other in one unified space, without the juggling act of multiple apps. 

So here’s where Really Simple Systems CRM comes in. 

The platform doesn’t bog down each individual or department with a unique set of features incomprehensible to the next, instead Really Simple Systems drills down on core features needed by Sales, Marketing, and Customer Service. It’s a powerful platform that can transform any workforce, no matter how spread out, into a single team unit. 

Pricing made easy

While Really Simple Systems has positioned itself as a solution for SMEs, the truth is, they've landed some pretty mega clients. In their catalog of over 3,000 happy subscribers, they count among them the British Red Cross (which has thousands of staff and tens of thousands of volunteers).

To be the right platform for such national enterprises as well as SMEs and even solo entrepreneurs, Really Simple Systems offers quite the price-ticket range, beginning with a free forever plan for up to two users.

There are three paid plans at $14, $30 and $46 per user/per month, billed annually, as well as add-on costs for extra marketing and customer service features.

For those who’d like to test the waters, there’s a 14-day free trial available too.

A simple sum up

To sum up, the “simplicity” of Really Simple Systems starts with how easy it is to get the platform up and running, thanks to their expansive onboarding and help tutorials. 

Its simplicity also lies in its day-to-day use: Each tool does just what it promises and no feature is overcomplicated.

The price is simple too, with few basic packages geared for every size and type of team.

If you’ve been avoiding adopting a CRM out of fear of cost, complicated features, or set-up time, then Really Simple Systems might be the right fit for you.