Mailchimp Website Builder Review 2024: Are They Any Good?

Date:Tuesday, January 9, 2024

If you’re considering creating a website with Mailchimp, you’re not the only one. Many people wonder if it’s any good. In this Mailchimp website builder review, we’ll dive deep into the features, benefits, downsides, price, and more of this website builder.

Without further ado, let’s review the popular Mailchimp website builder and determine if it suits your needs.


Mailchimp Website Builder Review 2024: Is Mailchimp Website Builder Any Good?

In this Mailchimp website builder review, you will learn what makes this popular builder a great choice for individuals and businesses who want to create a simple website using pre-designed templates. It’s beginner-friendly and perfect for people without experience creating websites. However, Mailchimp isn’t perfect. 

The product also has some limitations, which will be discussed below. So, let’s dive right into this Mailchimp review and make a well-informed decision.


Mailchimp Website Pricing Plans

First of all, how much does Mailchimp website builder cost? Let’s first review Mailchimp website builder pricing:

Mailchimp Website Builder Plans

Monthly Price

Annual Price

Check Current Mailchimp Website Builder Price






Free for one month. Then, it starts at $20




It starts at $350




Free for one month. Then, it starts at $13




How Much Does Mailchimp Website Builder Cost for Nonprofits?

Mailchimp offers a discount for nonprofits. In fact, you can obtain a 15% discount on all paid plans, including the website builder.

However, the exact cost of using the Mailchimp website builder for nonprofits depends on your chosen plan and the number of contacts you have.

Moreover, remember that the discount is only available for registered 501(c)(3) nonprofit organizations in the US. In other words, you should deliver proof of your nonprofit status upon application.


Are There Any Mailchimp Website Builder Coupon Codes or Promo Discount Vouchers?

Unfortunately, there aren’t Mailchimp website builder coupon codes or promo discount vouchers at the moment. However, Mailchimp occasionally offers coupons and discount vouchers for various tools, including the website builder.

So, we highly encourage anyone interested in using Mailchimp for anything in the future to check the company’s website regularly or subscribe to Mailchimp’s newsletter to stay updated on Mailchimp pricing, discounts or promotions.

Furthermore, if you’re a nonprofit, you can take advantage of Mailchimp’s 15% discount for nonprofits. So, get proof of your nonprofit status and apply for the discount.


Mailchimp Website Builder Free vs. Paid: What’s the Difference?

Mailchimp offers both free and paid plans. In fact, you can pick Mailchimp’s free plan or one of the paid plans, including Standard, Premium, or Essential.

Here’s a summary of the key features of free and paid plans, along with their differences explained below:

Free Plan:

  • Up to three pages

  • Basic and limited design templates

  • Contact forms

  • Limited integrations

  • Mailchimp branding on your website

Paid Plans:

  • More pages and design options

  • Advanced features like custom code and third-party integrations

  • More e-commerce features like product listings and payment gateways (only available on the E-commerce plan)

  • No Mailchimp branding on your website

  • Customer support

As you can notice, the free plan offers many useful features. Still, it’s limited compared to the paid plans. However, consider the paid plan if you want to craft a basic website without spending money.

If you want more optimization options and advanced options at your disposal, choose a paid plan according to your needs and within your budget.

Free Plan

The free plan offers three pages maximum, basic design templates, mobile optimization, limited integrations, contact forms, and Mailchimp branding on your website, which isn’t great. Still, it’s a minor inconvenience since you’re not paying for anything.

Overall, with the free plan, you can create a functional and modern website, including all the basic information about your business, organization, or hobby.

However, remember that you have limited pages and design options, such as fonts, etc.

Paid Plans

As for the paid plans, they’re obviously a much better choice for larger corporations and businesses. They offer more pages, extra design options, advanced features, such as a custom code and third-party integrations, and extra e-commerce features.

Additionally, the paid plans don’t include Mailchimp branding on your website, which is great. The Premium plan also offers password protection and custom SSL, whereas the Standard plan has customer support and custom domain features.

Lastly, the E-commerce plan makes a perfect choice for businesses that sell their items or services online.

If you opt for this plan, you will get features like inventory management, abandoned cart emails, and more.

Extra Benefits of Paid Plans

What’s also great about the paid plans is that they offer additional storage space and bandwidth. So, the free plan won’t meet your needs if you plan to have many images, videos, or traffic on your website.

You should consider one of the paid plans for the best results. Also, remember that customer support only comes with paid plans.

So, if you don’t have experience creating a website, you should consider a paid plan, as the free one doesn’t provide any help or guidance.

In a nutshell, if you’re a newbie, consider the free plan. It’s a good starting point for simple websites or landing pages.

However, if you want to create a professional-looking website, consider choosing one of the paid plans with more design options and advanced features.


Mailchimp Website Builder Features List

If you’re considering using Mailchimp website builder for crafting your website, here’s a list of features you can expect:

  • Drag-and-drop builder

  • Customizable templates

  • Mobile optimization

  • Integrations and automation tools

  • Contact forms

  • E-commerce functionality

  • SEO tools

  • Analytics

  • Custom code

  • Customer support

Now, let’s discuss these features in detail.

1. Drag-and-Drop Builder

The intuitive drag-and-drop interface of Mailchimp’s website builder helps newbies craft websites without any coding or design experience.

This means you can easily add and rearrange elements on the page, such as text, images, and videos, and create a professional-looking website in no time.

2. Mailchimp Templates Library

Mailchimp provides a wide range of pre-designed customizable templates. So, you can easily pick something that matches your brand’s vibe and customize it further.

Simply pick one of the many styles, layouts, and colors and create the website of your dreams.

3. Mobile Optimization

Most people access websites on their smartphones. So, it’s of huge importance that you have a mobile-optimized website and ensure it looks great on all devices.

Luckily, if you opt for Mailchimp’s website builder, you will get templates optimized for mobile devices.

4. Integrations

You can also connect your website builder with other Mailchimp products and services, such as email marketing, audience management, and more. This automation tool allows you to manage your online presence in one place with ease.

5. Contact Forms

With the Mailchimp website builder, you can quickly and easily add contact forms and collect valuable customer information and inquiries.

This feature can be useful to people or companies who want to collect feedback, sign users up for their newsletter, or provide a way for their customers to contact them.

6. E-Commerce Functionality

If you pick the E-commerce plan, you can create your own online store, list your products for sale, accept payments, and control orders. This feature can be useful for small businesses or nonprofits selling products or services online.

7. SEO Tools

Mailchimp’s website builder also features built-in SEO tools that allow the optimization of websites for search engines.

For instance, you can add meta descriptions, metadata, and keywords to help rank your website higher in search engine results pages (SERPs).

8. Analytics

Mailchimp’s website builder also has built-in analytics to help website owners track the performance of their websites. This feature includes clicks, page views, and more.

These metrics can help you determine how visitors use your website and identify areas for improvement.

9. Custom Code

If you have coding or design experience, you can add custom code to your website. For instance, you can customize your stylesheets, integrate with other web services, embed third-party widgets, and more.

10. Customer Support

Finally, Mailchimp offers customer chat, email, and phone support for all paid plans. Therefore, you can contact their support team and get help if you encounter any issues or have questions.

In conclusion, Mailchimp’s website builder provides many features for beginners and professionals. It’s user-friendly, so you don’t need coding or design experience to create your first website.

However, you can add your own code and craft a unique website if you have coding or design knowledge.


Mailchimp Website Builder Pros and Cons

Mailchimp has a good reputation in the industry. If you read any Mailchimp success story, you will understand how the company became one of the best on the market.

However, like any website builder, Mailchimp has benefits and downsides. Here’s a summary of the main pros and cons of this website builder, some of which we discussed above:

Mailchimp Website Builder Advantages

  • User-friendly interface so beginners can create their first website without any previous knowledge.

  • Pre-designed customizable templates so that you can craft a unique website that matches your brand and style.

  • You will get mobile-optimized templates, so your website works properly and looks great on any device.

  • You can integrate other services and products to control your brand’s online presence in one place.

  • If you pick the E-commerce plan, you will enjoy complete control over your sales, orders, and payments.

  • You have many built-in SEO tools at your disposal.

  • You can track your website’s performance with built-in analytics tools.

  • You can reach customer support in various ways, including via email, phone, and chat.

Mailchimp Website Builder Disadvantages

  • Although Mailchimp provides pre-designed, customizable templates, you can’t do much without any coding or design experience. So, unless you know how to write custom code, you must play with what the website builder offers.

  • You will get limited storage space if you choose the free plan. This means you can’t upload many images or videos to your new website.

  • The free plan also has limited customization and pages.

  • Unlike the paid plans, the free plan has limited integrations, allowing many integrations.

  • Mailchimp also offers other services, such as CRM, segmentation, marketing automation, email campaigns, and more, for businesses with more complex website needs.

Generally, Mailchimp’s website builder makes a great choice for freelancers, nonprofits, and small businesses looking to create a simple website or landing pages.

Finally, although the free plan has some limitations, it’s still a good option for beginners who don’t want to spend money on their first website. On the other hand, the paid plans make a perfect choice for larger corporations and businesses.


Mailchimp Website Complaints & Praise (Mailchimp Website Builder Reviews from Real Customers)

Over the years, Mailchimp has received mixed responses from customers. If you look up the name online, you will find complaints and praise for Mailchimp’s services.

Here’s a summary of the Mailchimp website reviews.

When it comes to negative Mailchimp website builder reviews, most people don’t like that the customization options are limited on the free plan. That’s one of the most common complaints about this company.

Additionally, their website builder has a user-friendly interface, but some users suggest there’s a learning curve for newbies. Other users complain about the basic options and lack of flexibility for customization.

Furthermore, some customers also dislike the limited storage space on the free plan. They claim they can’t upload many images or videos to their websites.

Finally, some users also complain about the limited integrations on the free plan. They say they want to see more integrations with new tools and platforms to make managing their social media presence easier.

Although many people complain about the limited options on the free plan, others have nothing but nice words for the paid plans. In fact, they say Mailchimp is the best website builder for small business on the market.

They praise the ease of use of the website builder and customization options for the website and email templates. Moreover, they’re happy with how their websites look.

Many customers claim they were able to create a professional-looking website with little effort in no time. They’re also happy that Mailchimp has mobile-optimized templates, so they don’t have to worry about optimizing their websites themselves.

Finally, some users praise the wide range of features on the paid plans, such as custom code options, e-commerce functionality, marketing tools, and advanced analytics tools.

Overall, Mailchimp has both satisfied and somewhat disappointed users. It’s 100% true that the free plan has some limitations. However, considering you don’t pay anything for your first website, it’s still a good option for business owners and individuals on a budget.

Review of Mailchimp Website Builder Support

This section of our Mailchimp website review focuses only on customer support.

Many users have claimed that Mailchimp has excellent customer support. They suggest the customer support team never rejects help. On the contrary, it’s helpful and responds fast.

Moreover, they say that the customer support team doesn’t lack knowledge and quickly assists their needs. You can contact Mailchimp’s customer support via phone, email, and chat.

If you have any issues or questions, just reach out, and you will get a response quickly.

Additionally, Mailchimp has many resources to help customers get the most out of their tools. These resources include tutorials for beginners, a knowledge base, and a community forum.

Finally, satisfied users suggest that the resources aren’t complex but easy to navigate. They provide valuable insight into various tools, including the website builder.

Generally, the positive reviews of customer support overshadow the few bad ones. So, new users can rest assured knowing they will get help when needed.


Is Mailchimp Good for Websites? Our Conclusion

So, are Mailchimp websites good? The short answer is yes. However, the long one is more nuanced. There’s no doubt that Mailchimp has various plans to meet the needs of different customers. However, the free plan comes with some limitations. Overall, it’s a great choice for new website owners who want a simple yet functional website.

In fact, it’s perfect for those who prioritize simplicity and convenience. Although it’s not as customizable as some Mailchimp website builder alternatives, it’s definitely worth a try due to all the other excellent features, as well as the pricing plan.

Our Final Mailchimp Website Builder Rating

We would give Mailchimp’s website builder a 4.7 out of 5.